Best Serums for Aging Skin

I am not a herd mentality kind of person when it comes to skin care products. (or anything else for that matter) I don’t have a hundred skin care products in my bathroom vanity because I have ditched them after realizing they are ineffective in my anti aging journey.  Or, to put it honestly, they are bullsh*^ products that have only one thing going for them…an awesome marketing strategy.  I study ingredients carefully, draw comparisons, research manufacturers and the manufacturing process and only then do I decide to get into a “relationship” with a product.  I use it continuously (to be fair) and if it delivers the benefits I expect it to, then it becomes my anti aging “weapon”.  I now have a few of them and this is why I exist on this platform…to share with you.   This week’s post is about the best serums for aging skin that I use to reduce my fine lines and wrinkles and keep my skin hydrated, healthy and youthful.

Effectiveness of Serums

Firstly, let’s take a quick look at why serums are so effective and why they earn the title of the holy grail of moisturizers.

1. Serums are thin and have very small molecules which allow for quicker and deeper penetration into the skin as opposed to creams which float on top and act like a barrier to your skin (which lock moisture in, but can also lock good ingredients out)

2. Serums have extensive research and latest technology behind them allowing for the best and most potent anti aging ingredients available such as peptides, proteins, antioxidants and vitamins.

3. Serums are highly concentrated with many active ingredients and so a little goes a long way. A few drops of serum can cover your entire face and neck and so a typical bottle of serum will last you several months.

Best Serums

There is an unnecessary plethora of serums in the marketplace today and in my opinion, it is a cash grab on behalf of the skin care industry. Many serums are now sold with a bunch of additional ingredients to draw you in and justify their higher price tag (such as raspberry stem cells) however they are not necessary in helping you achieve your skin care goals. Go for serums with key active ingredients based on your skin care needs.

Here are my favourites which contain quality, active ingredients that deliver excellent results for me and at the same time, don’t break the bank!

All Natural Advice – 20% Vitamin C Serum, Hyaluronic Acid, Vitamin E 


An advanced skin care serum containing 20% Vitamin C, a known age fighter and collagen stimulator.  Vitamin C applied topically is thought to be 20 times more effective than when taken orally to protect against and repair UV damage, discoloration, fine lines and wrinkles. Combined with Hyaluronic Acid, this serum supports vibrant, healthy, younger looking skin.

The Ordinary – Matrixyl 10% with Hyaluronic Acid


A high strength peptide formulation combined in a specialized hyaluronic acid delivery system. Hyaluronic acid attracts moisture from the environment and draws that moisture into the skin’s upper layers. In fact, hyaluronic acid has the ability to attract and hold up to 1,000 times its weight in water. Hyaluronic acid can help to improve moisture retention and may help other ingredients to perform better. Overall, The Ordinary Matrixyl 10% + HA is a high strength peptide formulation that can help to reduce the look of static and dynamic wrinkles.

The Ordinary – Pure Squalane (100% plant derived)

Effective for ALL skin types, Squalane Oil has powerful anti aging properties as well as anti-inflammatory benefits to help with acne and eczema.  It penetrates deep into the pores to provide moisture and balances oil production, plumps skin and helps boost blood circulation, which promotes the formation of collagen for firmer, plumper skin and an instant skin glow!

For more information on the various types of serums as well as acids, please reference my blog Nightly Beauty Routine.

When to Apply Serum(s)

Rule of thumb when applying your skin care products…always start with the thinnest product (i.e. serum) for deeper penetration and end your routine with the thickest product (i.e. night cream) to help lock in all the goodness. The serums I outline above can be used on their own or in combination, however it is not necessary.

1. Cleanse

2. Exfoliate (only 1-2 times per week)

3. Toner

4. Serum – apply a few drops to your face and neck, patting it evenly over skin with your finger. Massage gently using circular motions.

5.  Squalane Oil

6. Eye Cream

7. Moisturizer

I hope you have a chance to try these serums and let me know what you think of them. Even after just one use, you will notice your skin to be more dewy and after continued use you will enjoy seeing your fine lines diminish. As with every skin care routine, you need to stick with it to see results but don’t be discouraged, it will happen!

If you have any questions or comments, I would love to hear them!


  1. Lilo Fischer

    Hi Nancy.
    I enjoyed reading your very interesting post Serums verses Creams. It all makes sense and I am ready to ditch my different creams. I might add a touch of my night Cream for an additional moisturizer.
    What do you think?

    1. Hi Lilo! Yes, keep your favourite cream and apply it to your face after your serum(s). Your cream will act as a barrier and keep all that serum goodness locked in!

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